For building page rank and SEO – age matters.

It is always nice to come back to an old project and find not only that they are still a thriving business, but that the work you put into their website/marketing is still paying off.

Such is the case with www.cobrell.com.

Still a pretty modern looking website for being designed back in 2008...
Still a pretty modern looking website for being designed back in 2008…

An ICI contractor and engineering firm out of London Ontario – we correctly surmised that the competition was spending little if anything in optimizing their websites for SEO. A few years later and Cobrell is still ranked in the top 10 for over 30 keywords! The lesson here is to get in big and get in first. If the competition does not see the value of SEO then you are way ahead. Keep optimizing, keep adding new content and keep building those back links. When everyone else has to play catch -up they also have to pay the big bucks, just to get caught up.

Leave a comment

Your email address will not be published. Required fields are marked *